Not all types of photography feature glamorous images of beautiful people and places.
For many people, the thought of taking photos of products or objects might appear to be quite mundane. This is when your photography skills are especially needed as clients require their products to come to life in the finished photos.
This may seem a little hard to do when you’re taking shots of a pillow, car battery, etc. but using the right product photography equipment can make it a lot easier.
When it comes to product photography it can often be quite challenging because clients need to use your images to advertise and sell their goods. When it comes down to it, the photographs are often used as the prime selling point and this is why it’s essential that they’re lively, sharp, and in focus.
This can be accomplished as long as you’re using the right camera accessories and lighting techniques for each unique job.
After reading this tutorial, make sure to check out our other articles in this series: How to Shoot Product Photography – Part 1 and Part 2
Shooting Large Products
If your job is to photograph a large object, such as a brand-new shiny vehicle, you need to use a wide frame to make sure it all fits in.
The automobile will have to be lit up by large lights from a bit of a distance and you may want to utilize large diffusion frames to cover the car, especially if the shoot is taking place outside and the light is harsh.
To create soft lighting, you can use bounce board since this type of lighting generally offers a more glamorous image.
Another helpful accessory for larger products is a flag pannel, which is basically a metal frame that is covered by a thick black cloth.
Flags come in different sizes, such as 4×4 feet, 2×3 feet, and 18×24 inches. They’re ideal for cutting and shaping the light.
Companies pay a lot of money so that their products look nice. So give them their money’s worth.
Shooting Small Products
When you’re taking photos of a small product a lot of the accessories and gear will more or less be smaller versions of the ones you use when shooting large items.
For example, you may find yourself using small bounce boards, flags, lights, and light panels etc. in addition, you’ll likely need to have several stands so you can place your lights wherever needed.
Along with the more common equipment and accessories, it’s often a good idea to have a small tabletop studio kit on hand when capturing images of small products.
The tabletop studio is a small white cyclorama. It features a background which doesn’t appear to have corners and it also gives off the impression of infinite space.
Also, if you’re using the video feature of your DSLR camera to grab some shots of the product you can give it a spinning effect by placing it on a turntable.
Keep Everything Clean
Before shooting products for a client it’s very important that it is clean.
There are many types of materials that show dirt and fingerprints, so make sure they’re wiped off properly.
You may also want to consider wearing gloves while handling the items. The products should all look brand new, so make sure you have the right type of cleaning utensils on hand.
We hope you enjoyed this article on product photography equipment, gear and tips. Now that you’re finished reading, leave a comment below telling us which aspect was your favorite and share any experiences you’ve had taking these types of photographs.
Then, check out our related posts to learn even more ways to improve your photography.
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